Buyers Club bags SEK 7.5M for a members-only shopping club in Stockholm.

Sweden Investments 09 May 2017
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Buyers Club, a Stockholm, Sweden-based startup providing a members-only ecommerce site, has raised SEK 7.5M ($850k) in seed money. The investment comes from Mediaplanet and its founder, Richard Båge.

Buyers Club, founded in 2015 and led by Emil Henriksson, has launched a beta version of its website in December 2016 and has about 50k members, though not all of them paying subscribers. The company currently works with 350 brands and intends to exit the beta mode by the second part of 2016.