Scaling B2B SaaS from €0-€10m: Sales Secrets From Silicon Valley

Helsinki / Maria 01, Lapinlahdenkatu 16, entrance 15C
Finland 17 April 2019
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In B2B SaaS every company us unique but they all face common challenges. Finding their first customers, identifying product fit, moving through to find go to market fit and then scaling their companies.


Winning by Design has partnered with Maria01 to deliver an interactive workshop for founders, CxOs, Head of Sales and anyone interested in scaling a SaaS business. You will learn about the changes facing B2B sales, learn about the blueprints other companies have implemented to thirve among these changes deal and learn how you can adopt these within your business.


Born in Silicon Valley, Winning by Design have expanded across the globe and helped European tech giants like Tradeshift, ShowPad, Rydoo and many more successfully scale into international markets. The moderator for this workshop will be Andy Farquharson, founding partner and general manager for Europe who will be sharing how these companies have taken a new approach to growth to scale through the stages and achieve success across the globe.


The highly interactive workshop will talk through the challenges facing scaling B2B SaaS companies, go for a deep dive into how you can solve it and then do a hands on exercise to give you the skills to apply this to your own business.

Throughout the workshop you will be have the opportunity to get your questions answered by Andy and the Winning by Design, so be prepared with your burning question to unlock the growth for your business.

As mentioned, this is an interactive session, so the agenda will go where you the audience would like to take it! But here is a rough guide for the evening


5:30 - 6:00 - Networking, food & drinks
6:00 - 6:30 - Why companies need to think about scaling differently
6:30 - 7:00 - Adopting a scientific approach to scaling to €10m
7:00 - 7:30 - Handson workshop, how to apply proven blueprints to your business
7:30 - 8:00 - Networking

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