To B or not to B?

Helsinki / Messukeskus 1
Finland 22 November 2019
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To B or not to B
Balancing purpose and profit
B Corp events at Slush and HCP office
22 November 13:30 till late

What does your company do for the environment? Who do you involve when making decisions? Who owns the business? Does the community around you benefit from you being there?

B Corps integrate a positive impact on customers, community, workers, and the environment through good governance. Well known B Corps include Ben & Jerry’s and Patagonia. This October, Burton Snowboarding and the Guardian joined the global movement of hundreds of small and large businesses making a splash.

Want to know what exactly is a B Corp and what does it take to become one?

Right next to the Slush, HCP is organizing To B or not to B event, where one can get inspired by mission-driven B Corps and have a go at B impact assessment tool.

To B or not to B at Slush Fringe
At Siipi, Messukeskus, Messuaukio 1, 00520 Helsinki. No ticket to Slush required.

13:30 Registration
13:40 What is a B Corp?
14:00 B Inspired by the B Corp stories of HCP, Goodwings, and Aliter (more to be announced)
15:00 How B Corp ready are we?: Calculate your stakeholder impact

The daytime event is followed by an after-work B lounge at HCP headquarters.

B Lounge
At HCP HQ office, Cable Factory (Kaapelitehdas), inner court, D entrance, 5th floor. No registration required – just show up at any time.

17:00 (till late)

Welcome to B lounge at HCP,
Verneri (Kaapelitehdas sauna) opens (17:00-18:30 women only, mixed sauna afterwards)
We serve food and drinks by fellow B Corps and local producers. Music by Helsinki based DJ’s.

About HCP, the organizer
We are Helsinki Capital Partners (HCP), a Finnish asset management company established in 2007. We offer three alternative investment funds to our clients, including institutions, private investors, athletes, and artists. We became the first Finnish B Corp in 2017.

For more information on the event or HCP, please contact our investor relations at or +358 45 187 77 79.

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