Megacool was acquired by larger Dutch-based competitor Medal TV.

Norway M&A 08 October 2019
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Megacool, an Oslo, Norway and San Francisco, USA-based startup providing growth tools to acquire and retain players for mobile games, announced that it was acquired by the Dutch company Medal TV.

The terms of the deal weren't disclosed.

As part of Medal.tv, the Megacool.co team will continue to develop their mobile SDK, as well as help build Medal.tv’s B2B business by partnering directly with social networks and applications. Through this acquisition, Medal.tv brings Megacool.co’s more than 50 live mobile game customers onto their platform.

Megacool.co was founded in June 2015 by CEO Aurora Klæboe Berg, Tarjei Husøy and Nicolaj Broby Petersen, the creators of Dirtybit, a leading Norwegian mobile game studio that launched and grew the Fun Run series of games to more than 125 million downloads,

The company built a SDK to drive downloads of their games through organic video clip sharing and had previously raised a $1.5M seed round led by Alliance Venture and including Norselab and Norwegian angel investor Aksel Lund Svindal.

Medal.tv, founded in 2015 in the Netherlands, claims to be the largest short-form video clip sharing platform in gaming. The company raised $3.2 million at the beginning of 2019 in a round led by Backed VC and Initial Capital, and in September 2019 it raised another $9 million in a round led by Horizon Ventures.