Redeal STHLM raises SEK 4M for referral marketing services for digital commerce

Redeal STHLM, a Stockholm, Sweden-based marketing company, announced raising SEK 4M ($450k) in a new financing round from existing and new investors.

The company, founded in 2013 by Fredrik Svensson and led by CEO Jens Schill, has developed a digital solution for referral marketing. Redeal is active in hundreds of stores and intends to use to money for getting to 1000 paying customers.