Glu Mobile To Invest Up To $7.5 Million In QuizUp, With Option To Acquire

QuizUp, the Icelandic company that put trivia in an app, has announced that it is receiving up to $7.5 million in funding from Glu Mobile, with an option to call to acquire.

This comes in the wake of a partnership forged between NBC and QuizUp, announced in October, with the network looking to turn QuizUp content into a proper TV show played both in studio and at home through the app.

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