Ocast adds capital from Austria-based Round2 Capital Partners.

Sweden Investments 05 September 2019
Share on FacebookShare on Twitter

Ocast, a Stockholm, Sweden-based selling an online toolkit for media sellers, announced in a press release that it secured a SEK 3.5M ($350k) capital investment round.

The funding was supported by Austrian investment company Round2 Capital Partners.

Ocast, founded in 2016 by Eric Gisaeus and CEO Mike Radoor, built a SaaS offering based on three modules: Influencers, Brands and Group of Brands. Media publishers of all sizes use Ocast as a new inbound channel to attract advertisers, agencies and media planners with the aim to improve conversion, to speed up work flows and to improve operating efficiency.

The company is yet to become profitable, at an official turnover of SEK 7.4M ($800k) in 2018. Prior to this deal, Ocast secured working capital from Wellstreet and and Hippocorn.