Early stage marketplace startups from the Nordics you should look at
Digital markeplaces are not easy businesses to create. One of the reasons is the so-called chicken and egg problem - which side should you build first: the buying one or the selling one? A clear niche (and focus), demand generation or liquidity are other variables you should consider - all in all, it takes a lot of hard work and trials until you get it right.
That is the reasons for which we thought it would be useful to have a look at who is trying what at very early stages in the Nordics.
We screened through almost 200 transactions made in 2019 and 2020 in startups operating marketplaces and selected 15 of them which we think are having potential.
We profiled those 15 startups operating marketplaces in the Nordics in a report available here.
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The report includes:
- 7 startups from Sweden
- 3 each from Finland and Denmark and 2 from Norway
- a short profile, the name of their CEO, their funding status and repective investors