Alex raised more capital from Sweet Studio.

Alex, a Stockholm, Sweden-based startup working on a mobile app that helps people quit their addictions, secured SEK 4.1M ($460k) in capital investment.

The money was provided by existing owner Sweet Studio, which incubated the company since its inception, and funded it with $170k in 2018.

Ales, founded in 2018 by John Drakenberg Renander and Oliver Fleetwood, developed a mobile up that builds user behaviour profiles in order to provide advice and solutions for people interested in quitting their vices, like smoking or alcohol addiction.