Detail Online secured $3.3M in capital investment from Industrifonden and Acacia

Detail Online, a Stockholm, Sweden-based company providing monitoring services for the retail industry, closed a SEK 30M ($3.3M) capital investment round.

The backing was supported by Swedish institutional investors Industrifonden and Acacia. Each of the two investors will own 15% of the equity ownership package.

Detail Online, founded in 2015 by Peter Clerborn, Leo Dratwa and Joakim Gavelin, developed a software solution that automatically creates reports about a merchant online presence and its competition landscape. The company, which has about 50 employees, had sales of roughly SEK 10M ($1.1M) in 2018.