Finland launches first complete multimodal transport app - Whim App - developed by MaaS Global

The Whim app, produced by Finnish company Maas Global, will allow users to plan their route and purchase their tickets via bus, train, bike, taxi or car via an agreement with car hire company Sixt. It is one of the first practical deployments of the much-hyped ‘mobility as a service’ concept.

The Maas Global solution to this issue is a subscription service or pay-as-you-go, which gives users access to a hire car. Packages would run from less than €100 for public transport access through to Ultimate Freedom packages of €1,000, which would give users unlimited access to a hire car without the hassle of ownership.

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