La Vie Foods announced closing a €25M series A round led by Seventure.
17 January 2022
La Vie, a Paris, France-based manufacturer of alternative food products, announced closing a Series A funding round totalling €25 million ($28.4M).
The money was raised from multiple investors led by the French VC Seventure, and joined by Oyster Bay, Capagro, Partech, Entrepreneur First, Bleu Capital, and by business angels Thomas Lodewijk Plantenga (CEO of Vinted), Thibaud Hug de Larauze (CEO of Back Market), Frédéric Mazzella and Eric Melloul. The company also claims to have had the actress Natalie Portman contribute with funds into the round.
La Vie, founded in 2019 as 77 Foods, by Nicolas Schweitzer and Vincent Poulichet, is developing alternative protein food, focusing on pork products. The company has two products in the market - natural and smoked bacon - and sells via restaurants directly, including Burger King France, poke chain Pokawa and plant-based fast food shop Furahaa and via wholesellers and retailers, such as Carrefour.
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