Naduvi to close series A of $10 million raised from investors led by Begin Capital

Naduvi, an Amsterdam, Netherlands-based D2C ecommerce operator of interior design product, announced securing $10 million in a Series A round.

The money was raised from investors led by Begin Capital, joined by All Iron Ventures, FJ Labs and existing shareholders Slingshot Ventures.

Proceeds will be used as the company eyes new European markets.

Naduvi, founded in 2019 by CEO Itai Gross, developed an online platform that offers a wide range of interior design products of various brands to decor residential projects. the company is active in the Netherlands, Belgium and Germany, and says it has on its platform over 25,000 interior decorating products from some 250 brands, all at discounted prices ranging from 30% to 80% off retail.

Naduvi previously raised €1.1M from Slingshot Ventures and angel investors Gennie Freen, Ralph Cohen and Patrick Kerssemakers.