noah box in a £1.4 million round led by Fuel Ventures.

noah box, a London, UK-based D2C startup, announced completing a £1.4m ($2M) capital funding round.

The money was raised from investors led by London-based Fuel Ventures.

Noah, founded in 2018 by CEO Moritz Braatz, built an e-commerce operation selling a collection of curated ‘Starter Kits’, packed with tried and tested, high quality tools, utensils and essentials, delivered directly to your door. This includes anything from kitchen boxes, to a homemovers box, baking kits and student essentials. noah provides all you need to take your first step of every new endeavour or stage in life, saving you time, hassle and money.

The company started with the Student Kit, which is packed with 70 essential items for those starting university for the first time. It is now selling nine different Starter Kits directly through its website to a growing customer base of ​11,000​ people.