PlayerLands announced raising £200k from Mercia to launch games payment platform

PlayerLands, a Derby, UK-based startup building a business based on a payment system for the video games industry, announced raising a further £200k ($257k) capital investment.

The money was provided by existing investor the MEIF Proof of Concept & Early Stage Fund, managed by Mercia and part of the Midlands Engine Investment Fund (MEIF).

Player Lands, founded in 2016 as Transaction Technologies by Alex Booth and Nick Gillett, developed a new platform that targets the multi-billion-dollar market for in-game downloads. PlayerLands allows players to buy virtual goods within games and is one of the few systems that will accept payments in real money rather than cryptocurrencies.

Prior to this round, in 2018, PlayerLands raised anothe r£200k.