Prime Penguin to get SEK 15 million from Stockholm-based WiT Ventures.

Prime Penguin, a Stockholm, Sweden-based startup operating a B2B logistics procurement marketplace for e-commerce companies, raised SEK 15 million ($1.7M).

The money was raised from the Stockholm-based investors from WiT Ventures.

Prime Penguin, founded in 2016 by CEO Joakim von Oldenskiöld, operates a cloud-based platform used for outsourcing e-commerce logistics. The company handles procurement for e-retailers through a global network of selected and integrated third-party logistics companies, providing access and control of the entire logistics chain in the company's digital interface. The platform is connected to over 30 of the most used e-commerce platforms and marketplaces, which enables easy and fast integration for the stores, according to the company.