Videonor buys Appear.in from Telenor.

Videonor, a Måløy, Norway-based company providing digital video conferencing solutions, entered into an agreement for buying Appear.in from Telenor.

The financial details of the transaction remain undisclosed, while Telenor gets 30% of Videonor.

Appear.in, started in 2013 and led by Ingrid Ødegaard, has developed a video collaboration tool that allows setting up video conversations effortlessly with up to eight people simultaneously. The company employs 20 people, and operates as an independent startup within the incubator environment of Telenor Digital.

Videonor, started in 2011 and led by CEO Øyvind Reed, provides video conferencing services for businesses. The company was founded by Jørn Mikalsen, after his company, Tandberg, was acquired by Cisco for NOK 19bn ($2.5bn) in 2010.

Videonor is profitable, with profit before tax in 2016 of NOK 4.6M ($550k), at a NOK 20.5M turnover.