Zaplify in a SEK 12 million fundraising deal backed by Modelio Equity.

Zaplify, a Lund and Stockholm, Sweden-based SAAS startup developing an automated tool for sales professionals, announced that it raised a SEK 12 million ($1.4M) in an equity round.

The money was raised from local investors from Sweden, including Modelio Equity.

Zaplify, founded in 2019 by CEO Oscar Collins and Kevin Östlin, developed a software solution that helps with automated sales with prospecting and outreach, identify competitors customers, and prospects and automate sales outreach across email and all social media platforms. The company says it has around 100 customers and expect to produce sales of SEK 10 million ($1.2M) in 2021.