Albacross, a Swedish adtech startup, raises SEK 8M from a group of angel investors.

Albacross, a Stockholm, Sweden adtech startup, announced it raised SEK 8M ($900k) in an investment round.

Backers include high profile local angel investors, such as Stefan Lennhammer, Alan Mamedi, Nami Zarringhalam, Sam Bonnier or Martin Ingemansson, as well as already existing investors, Gustav Söderström and Magnus Emilson.

Albacross, founded in 2013 by Victor Ekelund and Viktor Carlsson, has developed a solution that delivers companies’ digital B2B and Employer Brand advertising to selected audiences and companies, resulting in more efficient and relevant marketing.

Prior to this round, the company raised 3.4 million SEK ($400k) in 2016.