Guuru in a CHF2.7M investment round led by Investiere

Guuru, a Zurich, Switzerland-based software startup, announced raising capital investment totalling CHF 2.7 million ($2.7M).

The round was raised from investor led by Swiss VC investiere.ch and included the Swiss Post, MS Direct Group, Equitypitcher, Wayra UK as well as existing investors.

The proceeds will be used for international expansion and to further develop its proprietary algorithm-based matching technology.

Guuru, founded in 2016 by CEO Tonio Meier, developed a crowdsourcing platform that allows companies to connect to its customers and make their skills available in real time.

The platform is used in by customers to outsource Customer Service, Sales Support and Market Research to its own customers, at significantly lower costs and with positive impact on sales conversion. Clients include Sky, Ifolor, BRACK.CH, bexio, Freitag, geschenkidee, Switzerland Tourism and many others.

Guuru has offices in Zurich, Düsseldorf and London.