Oura completed a $5M funding round from American high net worth individuals.
Oura Health, an Oulu, FInland-based manufacturer of a wellness IOT ring, raised about $5M in capital investment.
The round was led by Michael Dell through MSD Capital, joined by Steve Chen, the co-founder of YouTube, Kevin Lin, the co-founder of Twitch, Dave Morin, the founder of Sunrise, alongside the co-founders from Skype, Box.com, Casper, Soylent, Oak, JUMP, and Freefly
Leading athletes including Drew Brees, Apolo Anton Ohno, Shaquille O’Neil, Jimmy Johnson, Lance Armstrong, Manu Ginobili, Nick Foles, Earl Thomas III and creators such as Will Smith and Keisuke Honda (The Dreamers Fund), author Neil Strauss, author Sam Harris, and Chef David Chang also joined the latest funding round.
Oura, founded in 2013 by Kari Kivelä and Petteri Lahtela, developed a sleep improvement platform, providing sleep performance technology, tracking holistic sleep habits through a wearable and providing actionable daily insights through its mobile app.
Prior to this, the company raised about $14M in capital investment.