Productsup in a $70 million series B funding led by Bregal Milestone and joined by Nordwind Capital.

Productsup, a Berlin, Germany-based SAAS developer, raised $70 million series B round.

The money was raised from investors led by Bregal Milestone and joined by Nordwind Capital.

Productsup, founded in 2010 by Johannis Hatt, Marcel Hollerbach and Kai Seefeldt and led by CEO Vincent Peters, developed a software platform that is used for feed management, product content syndication, marketplace integration, and seller onboarding. The platform helps businesses to perform a better and complete product data management, as it can syndicate content to digital marketing, shopping, or business channels, including Google, Amazon, Facebook or Walmart.

Productsup says it is processing over two trillion products per month, providing customers with access to more than 2,500 marketing and selling channels. They handle business for 900 clients including IKEA, Sephora, Beiersdorf, Redbubble, and ALDI.

Prior to this round, Productsup raised $20 million in debt and equity in 2021.