Swedish online grocery provider Linas Matkasse becomes the new majority owner of RetNemt.dk which today is the second largest in the Danish market.

RetNemt.dk, founded in 2006, was among the first to launch pre-packed grocery bags in Denmark in 2006 and is today the country's second largest supplier of shopping bags with more than 30 000 meals per week.

Linas web means that after Sweden, Norway, the Netherlands and Finland, now also represented in Denmark.

- Now that the two-growing grocery companies, which both have a healthy economy and loyal customers, merges so the prospects are good that together we will be able to take great strides forward in Denmark, says Niklas Aronsson, CEO of Linas.

RetNemt.dk and Linas Matkasse both expect the deal to increase their companies' growth, through continued expansion in Sweden and scaling RetNemt.dk's operations in Denmark.

Original story