Used By gets SEK 4.5M in funding to further grow its marketplace for the sale of second hand branded goods.

Used By, a Stockholm, Sweden-based startup managing a marketplace for second hand goods, closed a SEK 4.5M ($540k) investment round at a SEK 15M ($1.7M) company valuation. The money comes from existing and new investors, including Ilija Batljan, and will be used to further grow the company's marketing and advertising efforts.

Used By, founded in 2003 by CEO Elin Ryer, developed an online marketplace for the sale of vintage and second-hand branded products in the verticals like fashion, home or kids. The company registered SEK 2M ($225k) in sales in 2016.

In 2016, local media profiles Amanda Schulman and Hannah Widell bought a third of the company through Perfect Day Media.